Search Engine Position Tracking and Reporting
 Without
a way of measuring results there is no way of knowing whether
your search
engine optimization and positioning program is working.
One way of checking your ranking would be to visit each search
engine, type your keywords into the search window, look for
your site, and paste the results of what you've discovered
into a spread sheet or word processor program. You'd need
to do this for each search engine and for each keyword
every month and compare the results. The other way is to go
out and purchase automated Position Reporting software such
as Web Position Gold or Search Engine Commando.
Alternatively, you could employ us to monitor your sites
position for you. We provide you with monthly search engine
ranking position reports. Our SEO
software queries the major search engines for the keywords
and keyword phrases you've
selected, remembers where your site was ranked when the report
was previously run, and displays the results in a simple,
easy to understand format. We also show you any page of your
web site site that is known and listed in each engine, not
just the home page. With this kind of information available
to you, any negative change in your search engine ranking
can be quickly spotted and adjusted before it becomes serious.
At intervals of approximately 30 days, we will analyze how
your site is ranking in each of the major search engines for
all the keyword phrases that we've targeted, as well as your
change in performance from the prior period. We will then
report these results to you by uploading them to a special
area of your web site (or ours) and send you an email with
a link to this area when completed.
Visitor Tracking and Web Site Usage Statistics
 It
is pointless having a search engine optimization program in
place without knowing who is visiting your site and how they
arrived there. We can install independent visitor tracking
software on your site to monitor it on an ongoing basis.
You'll get information such as:
- Number of visitors
- Search terms being used to find you
- Web site and page that the visitor originated from
- Search engine used to find your site
- Top referring sites and search engines
- Hourly, daily, weekly, monthly and yearly visitor totals
- User system information (screen resolution, browser, color
settings, etc.)
- Visiting search engine spiders, and more.
All of this information is essential for the success of your
site. By knowing which search engines are referring you the
most visitors and which keywords are the most effective, it
is possible to plan the future direction of the SEO program.
Search Engine Optimization Fine Tuning
Based on the results of our tracking, we will, as needed,
fine tune your site in an effort to raise your search engine
performance rankings.
For more information about our monthly
maintenance programs, or to speak to a representative
about any of our SEO
services, please call Starship Internet Marketing Services today
toll free at 888-SEO-PROFESSIONALS (888-736-7763) or click
here to email us.
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